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The Jplan Way

Founded in Detroit in 2010, we believe in living a life full of joy, wellness, and good health. These beliefs re-affirm our core mission to provide healthy, natural products and services that will help our clients improve their lifestyle in more ways than one. Healthy living is way more than what you eat and how you exercise. Jplan is here to help you improve all parts of your wellbeing. 

Based on wanting to be a better person and helping others on the same path our Founder Jay has always had a niche for assisting people. He structured the business on healthier living, all around. His positioning is to inform people of the importance of health and wellness while leading by example to show people the proper way.

As an organic lifestyle coach and holistic practitioner Jay offers the chance for our clients to explore what works for them in order to achieve a healthier mind, body and soul. Browse our site to learn more about us and what we can do for your health.

About: About

The Team that Teaches

Everyone knows that to run a successful business it takes a village. Jplan is blessed to have a village full of industry leaders who work closely within everything we do. Their specialized expertise ensures our products and services are the best they can be.


Jay \ JPlan


Jay is a holistic practitioner and lifestyle coach based in Detroit, Michigan servicing everyone and anyone in need of natural products and services. He enjoys connecting and networking with those dedicated to improving their wellbeing and lifestyle in a healthy manner. Always bringing wisdom and kindness to the table JPlan is a very positive influence in the health and wellness community. A family man who understands it takes a team to build healthy lifestyles.


Chef Islah

Director of Food & Nutrition

As the CEO and Founder of Dujour Eatz, Chef Islah brings his vast knowledge of food and plant based eating to the Jplan team. He creates dishes that not only blow your mind and tastebuds but help heal your body bite-by-bite.


Jessica Montoya

Director of Logistics & Operations

Jessica overseas the day to day planning and execution of Jplans inventory management and operational functions.

Jessica has over 10 years of logistics, supply chain, transportation & distribution background combined. She received her associates degree in transportation from St. Clair college ( Ontario, Canada), and is currently working  towards receiving her CSCP & CLTD certifications from APICS.

She has been on her holistic journey since 2016,  and wanted to align her professional & personal experience by assisting Jplan cascade awareness to the metro Detroit area about the company’s detoxes & self healing products.


Shayna Brown

Director of Events

Born and raised in Detroit Michigan, her passion for creative and theater arts took her to Howard University where she completed her BFA in Theater Arts Administration. Shayna looks to continue to work in creative based spaces specifically outdoor festivals and group events.


Kyle Cruickshank

Creative Director

A creative master mind located in Detroit Michigan Kyle brings his exquisite taste and brilliant eye for design to the Jplan team. He works to ensure our marketing strategies are leading edge, all our trendy artwork is on brand and ensures that we are always keeping our eyes on the details. His work has helped to expand our reach, our look and our hearts.

About: Team Members
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